What is SFMC?
Salesforce Marketing Cloud is a powerful digital marketing platform enhanced with GPT-powered AI capabilities. It empowers businesses to create, manage, and optimize marketing campaigns across multiple channels, all from a single, integrated platform. With Marketing Cloud, you can harness the full potential of your customer data, personalize marketing efforts, and drive exceptional customer experiences.
Who can benefit?
- Businesses aspiring to boost their brand value by personalizing their communications and enhancing customer experience through a data-driven approach.
- Marketers looking to harness the power of AI-driven marketing for unparalleled personalization and predictive strategies.
- Our approach involves a meticulous breakdown of our customers’ problem statements. Leveraging the power of Salesforce Marketing Cloud, we devise targeted solutions that address your specific pain points. From data-driven insights to automation, we harness Marketing Cloud’s capabilities to drive tangible results and elevate your marketing endeavours.
Ready to discuss your Salesforce marketing cloud implementation needs? Contact us for a free consultation.
Salesforce marketing cloud features
Email studio
- Feature: Build smarter emails with data-driven insights.
- Benefit/Value: Create engaging email campaigns that inspire customer interaction and loyalty. Increase efficiency with email automation and customizable templates.
Marketing Cloud Personalization
- Feature: AI-driven personalization for tailored customer experiences.
- Benefit/Value: Deliver contextually relevant content, products, and categories to individual customers, creating memorable and action-inspiring experiences.
Marketing Cloud Intelligence
- Feature: Deeper analytics and insights for data-driven decisions.
- Benefit/Value: Centralize data, automate understanding of key performance indicators (KPIs), and gain insights from various data sources to enhance marketing efficiency and strategy.
Mobile Studio
- Feature: Targeted mobile messaging with location-based technology.
- Benefit/Value: Deliver relevant mobile communications based on customer preferences and behaviours, bridging the gap between physical and digital channels.
Contact Builder
- Feature: Centralize and manage customer data from various sources.
- Benefit/Value: Easily consolidate and organize data from ERP, CRM, and Point-Of-Sale (POS) systems, and external sources. Gain a comprehensive view of customers’ interactions, allowing for personalized and effective customer communication across all channels.
Salesforce Marketing Cloud Features and Benefits
Journey Builder
- Feature: Connect and personalize customer experiences across multiple channels.
- Benefit/Value: Seamlessly integrate interactions, adapt to customer behaviour in real-time, and build personalized messaging for more effective marketing campaigns.
Customer Data Platform
- Feature: Smart targeting, fast segmentation, and real-time automation.
- Benefit/Value: Efficiently reach high-value audiences with precise targeting, achieve cost-effective personalization across multiple channels, and save time with unified data management.
Marketing Cloud Advertising
- Feature: Harness customer data for advertising on Google, Facebook, and more.
- Benefit/Value: Connect advertising efforts with marketing and sales strategies for powerful lead generation and customer acquisition campaigns.
B2C Journey Management
- Feature: Power 1-to-1 relationships, align messages, and adapt to customer needs.
- Benefit/Value: Identify critical customer moments, ensure consistent messaging across all channels, and deliver exceptional customer experiences that build lasting relationships.
Automation Studio
- Feature: Execute multi-step marketing and data management activities.
- Benefit/Value: Create, schedule, and monitor automated workflows for marketing campaigns. Build automation activities, such as sending emails, importing files, or running SQL queries, on the workflow canvas.
Who chooses Mirketa?
Trusted Salesforce Consulting Partner:
- Mirketa stands proud as a trusted Salesforce Gold Partner with a decade of expertise in Salesforce Marketing Cloud.
- Our certified consultants bring profound knowledge and hands-on experience, ensuring the seamless and successful deployment of your business and marketing strategies.
A Strategic Approach:
- We begin by meticulously understanding your use cases, business flows, pain points & goals.
- Leveraging the power of Salesforce Marketing Cloud, we devise targeted and scalable solutions that address your specific challenges and optimize your Roi.
- From data-driven insights to automation, we harness Marketing Cloud’s capabilities to drive tangible results, enhancing your marketing endeavours.
Let our expertise and passion for marketing innovation elevate your business to new heights. Engage with us today to unlock the true potential of Salesforce Marketing Cloud for your marketing success.
Ready to discuss your Salesforce marketing cloud implementation needs? Contact us for a free consultation.
Success stories
Ready to get Started with your Salesforce Marketing Cloud Implementation?
Contact us for a FREE consultation on Salesforce Marketing Cloud.
Success Stories
